About Flightpath

Strategic Marketing and Innovation to Help Brands Grow

We started Flightpath with a simple belief: building a brand is like flying a plane. You need a clear destination — growth, transformation, or market leadership — but the flightpath to get there can shift. Market conditions change. Competitors move. What keeps you on course is having the right strategy and the ability to adapt along the way.

At Flightpath, we’re a strategic marketing and innovation consultancy that help ambitious businesses find clarity, unlock growth, and stay competitive. We work with clients across Australia and globally — from established brands to high-potential challengers — delivering brand strategy, innovation pipelines, and go-to-market execution that makes a measurable impact.

Our senior team brings decades of experience across industries, and we don’t just advise — we collaborate. We embed with your team, shape strategy that fits your business, and help execute it with precision.

If you're looking for a trusted partner to navigate the complexity and accelerate your brand’s growth, Flightpath can help you chart the course.

Why choose us?

  • Icon of Document with Magnifying Glass

    Transparent

    We don’t operate in a black box .
    From strategy to execution, we share our thinking clearly and consistently, so you’re always in the loop. You’ll not only know what we’re doing, but why — giving you full ownership, deeper understanding, and capability that lasts long after the project ends.

  • Icon of Blueprint

    Tailored, Not Template

    There’s no one-size-fits-all approach to growth, innovation, or brand strategy.
    Every business is different.
    We design each engagement around your unique challenge, goals, and context.

  • Icon of light bulb with amber glow and crimson leaves growing within

    Creativity you can commercialise

    Smart ideas are only valuable if they work in the real world.
    Our solutions are creative, original, and insight-driven — but never just for show.
    Every strategy we deliver is designed with commercial viability in mind, so your business gets fresh thinking that drives real results.

  • Icon of team with three gold stars above

    Real expertise

    We have been in your shoes. We use this expertise to build, guide and deliver your projects at the speed you need.

Who are we?

  • Portrait of Londa Rebetzke, Co-founder and Director of Flightpath Strategy

    Londa Rebetzke

    CO-FOUNDER & DIRECTOR

    Londa is a highly experienced hands-on FMCG innovator, having worked in companies such as Lion Nathan, Coca-Cola, Mars, Kimberly-Clark and SAB Miller. Holding a genuine passion for innovation, Londa helps companies to identify opportunities to grow through innovation, consulting on projects as diverse as alternative plastic water containers for Danone in Indonesia, through to helping GSK to fast-track their oral care business in Japan. Londa's unique strength is in combining consumer insights with commercial acumen to deliver genuine results.

    londa@flightpathstrategy.com
    +61 421 345 410

    LinkedIn
  • Portrait of David Rebetzke, Co-founder of Flightpath Strategy

    David Rebetzke

    CO-FOUNDER & DIRECTOR

    With over 20 years of brand experience across the world, Dave has an exceptional track record of delivering strong business and brand growth within major multinationals such as Colgate Palmolive, Nestle and Unilever. David is known for simplifying the complex and converting consumer insight into sustainable growth. He has a strong passion for understanding everything about the consumer and crafting ideas that can deliver for them and the business.

    david@flightpathstrategy.com
    +61 435 860 044

    LinkedIn

  • "Flightpath Strategy was key in delivering a strong nutritional campaign for Australian Beef. David’s 20+ years of experience ensured content that engaged consumers while clearly communicating beef’s benefits."

  • "Innovation is key to our growth, and Flightpath has been fantastic in accelerating our agenda. Their fresh, consumer-led thinking has pushed category boundaries, opening exciting new opportunities."

  • “Flightpath Strategy helped our board set a clear and actionable strategy to scale up Australian Vinegar over the next few years. They were able to apply their experience at large multinationals to a smaller business like ours to great effect."